Interesting
MINI will be presenting its latest fashion collection at the 90th Pitti Uomo International Fair this year in Italy, under the name Fluid Fashion. The MINI Fluid Fashion Capsule Collection was developed with the help…
Gabriel Nica / June 15, 2016
Interesting
Every year, German publication ‘Focus Online’ performs a survey and does some serious math to provide its readers with useful tips about what car to buy in case they’re think of selling it one day….
Gabriel Nica / June 7, 2016
Interesting
The F56 MINI Cooper S is already a great little car, as we found during our repeated test drives. The John Cooper Works version definitely takes things to a new level in terms of performance…
Gabriel Nica / June 7, 2016
MINI
The world’s first ever MINI census was held this year and the results are in. The guys behind the MINI World Live event that will be held at the Rockingham Motor Speedway, Northants, on July…
Gabriel Nica / June 6, 2016
MINI
MINI celebrates 15 years since the relaunch of the brand
by Horatiu Boeriu
/ Date: April 26, 2016
Interesting
This year, at the Salone del Mobile in Milan, MINI brought out an exhibit which focuses on the creative use of space, something the British brand knows a thing or two about. After all, its…
Gabriel Nica / April 19, 2016
MINI
Being known for one iconic model could be a good thing but then again, it may also be bad for business. That’s what MINI is claiming these days, as the company is trying to improve…
Gabriel Nica / April 12, 2016
News
A referendum on whether the UK should stay in the EU will be held on June 23rd. Ahead of the referendum, BMW Group CEO Harald Krueger said a UK vote to exit the European Union…
Horatiu Boeriu / March 3, 2016
2 Series
BMW used to offer a somewhat a la carte options list, allowing customers to pick and choose most options specifically, without requiring them to purchase preset packages. BMW never reached the level of customization offered on…
Nico DeMattia / February 9, 2016
MINI
When BMW first purchased the famous British marquee, MINI, there wasn’t much of an impact on either brand right away. MINI still produced cars that felt very typical of its brand heritage and there was…
Nico DeMattia / January 7, 2016
MINI
Besides Charlize Theron making the MINI even more attractive, the little go getter from the British car maker has so much to offer in a small, yet profitable premium segment. Often pundits say that when…
Vanja Kljaic / July 7, 2015