MINI Shares loves stories started thanks to a shared passion for the brand
MINI USA decided to start an online campaign, looking for the best love stories kicked off by a shared passion for the British brand.
MINI marketing
Finding Ireland’s Ultimate Clubman
To celebrate the arrival of the new MINI Clubman, MINI Ireland went in search of the Ultimate Clubmen across the four Provinces of Ireland
How To Transform A MINI Into The Smallest Disco Club In The World
A MINI, a DJ, a turntable and a disco globe light. The necessary ingredients to transform a new MINI Cooper into the smallest disco club in the world
MINI shows snowboarders how it’s done with the perfect backflip
MINI: But what about defying the laws of gravity and showing snowboarders how to nail the perfect backflip
MINI makes its debut as official partner of the exclusive Warner Music Group
It was MINI’s first appearance as the official partner of the Warner Music Group Grammy after party held in Hollywood
MINI Paceman “Design with Bite” campaign
The cross-media "Design with Bite" launch campaign for the new MINI Paceman is now underway with three online videos
BMW’s Mini Starts Ad Agency Search
After a seven years partnership with Butler Shine Stern & Partners, MINI is searching for a new ad agency.
Video: The Best Test Drive Ever. Period – by Mini
MINI USA releases a new commercial featuring new MINI John Cooper Works Coupe. Created in the usual funky and hipster way of MINI.
MINI Coupe Launch in NYC
MINI Coupe - Marketing Campaign Launches In Manhattan With A Rocket And Astronauts
MINI Coupe: “Another Day. Another Adventure.”
The “Another Day. Another Adventure.” international campaign will be launched to coincide with the world premiere of the new MINI Coupé at the IAA International Motor Show.
