New Rendering: 2013 BMW i3
In 2013, BMW will bring to market their first mass-production electric vehicle. Dubbed i3, the Megacity EV is the first model to emerge under the Project i umbrella, a BMW initiative that started five years…
Megacity Vehicle
BMW to launch new “i” sub-brand on Monday, February 21
On Monday, February 21, BMW will host a press conference in Germany announcing the a new sub-brand. The new “i” brand will offer a badge to all the upcoming BMW electric vehicles. The “next premium”…
BMW Group builds mobility of the future in Leipzig
€ 400 million investment in Megacity Vehicle production. BMW Group to create 800 jobs. Press Release: The mobility of the future is under construction in Leipzig. The BMW Group is expanding its plant in Leipzig…
BMW CEO: “Electric cars won’t be profitable at first”
Even though in a previous interview for Business Magazine, BMW CEO Norbert Reithofer hinted that the expects the car to make money in its first generation, a latest report from Automotive News states the contrary….
Editorial: Megacity Vehicle – BMW’s biggest bet ever?
Interview with Ulrich Kranz on BMW Megacity Vehicle and Project i
While attending in Munich the Innovation Days around mobility of the future, our sister-magazine BimmerToday had the opportunity to speak in detail with the project leader of Project i program. Ulrich Kranz is the head…
BMW: Mobility of the future
BMW’s Press Release on Mobility and the future for the brand. The world, and with it the sphere of individual mobility, is in a state of environmental, economic and social upheaval. Global developments such as…
World Premiere: First Sketch of the BMW Megacity Vehicle
At the BMW Museum, in a private setting for international automotive journalists, BMW unveiled tonight the first sketches of the 2013 BMW Megacity vehicle. Introduced by the BMW Director of Design, Adrian Von Hooydonk, the…
