BMW Admits It’s Harder To Convince M Buyers To Get An EV
BMW M's Head of Customer, Brand, and Sales says it will be a real challenge to convert the core M customers to electric cars.
BMW M's Head of Customer, Brand, and Sales says it will be a real challenge to convert the core M customers to electric cars.
The new six-cylinder BMW M3 (G84) will share its design with the electric M3 (ZA0) when the two sports sedans go on sale later this decade.
BMW's man in charge of the Neue Klasse lineup claims the purely electric M3 (ZA0) will raise the bar for M cars in terms of dynamics.
The first-ever BMW M3 without a combustion engine has been filmed undergoing testing at the Nordschleife. Predictably, it was eerily quiet.
The M3 is going electric! A new spy video shows the camouflaged BMW high-performance EV prototype testing in Scandinavia.
Third-party renderings attempt to see into the future of BMW's electric M3. The digital exercise takes after spy shots of i3 sedan prototypes.
BMW M’s vice president for customer, brand and sales, Sylvia Neubauer, announces the inline-six M3 will continue for many years to come.