BMW X5
Today is International Mud Day. It’s not necessarily a must-know celebration, but it looks like BMW took its time to put together a short clip to mark the day. The folks in Munich also decided…
Gabriel Nica / June 30, 2020
Videos
In the business world, rivalry is often associated with respect, and when it comes to that, the German automakers have proven to be good sports over the years. To bid farewell to Mercedes-Benz CEO Dieter…
Horatiu Boeriu / May 22, 2019
5 Series
Alpina has been making cars for decades and, despite being considered by some as a tuner, it actually has its own VIN numbers these days. Yes, their products are mostly upgraded BMWs but the differences…
Gabriel Nica / April 26, 2019
BMW M
Having departed from the safe and friendly ads we’ve been getting used to lately, the new direction in which the BMW M division seems to be heading sure looks a lot better. The ads they’ve been…
Gabriel Nica / May 15, 2017
Interesting
BMW launches dDrive dog basket
by Horatiu Boeriu
/ Date: April 1, 2017
Videos
A Lancashire car dealership has flown a dog into space whilst on a test drive. The interstellar journey forms the plot for Lancashire-based Bowker Motor Group’s Christmas video. The video footage features singing dogs; a…
Horatiu Boeriu / December 13, 2016
BMW M3
The BMW M3 is an icon for a number of reasons. The most important one that makes all M cars great is the fact that you’d be driving a multipurpose car. Few models out there…
Gabriel Nica / September 5, 2016
Interesting
BMW looks set to change the face of motoring with the introduction of a patented artificial G-force technology. BMW’s new Force Injection Booster simulates the effects of spirited driving, even when commuting at slower speeds,…
Horatiu Boeriu / April 1, 2014
Videos
BMW launches a new series of viral videos. Produced in Singapore, the BMW Switch prank series airs its first episode: “Lost and Confused.” BMW gives us some insight on how the prank was born. Location:…
Horatiu Boeriu / October 13, 2011
Interesting
BMW often is presented with unsolicited ideas for processes, patents, and ad copy. As are all large companies. Heck, my little sister wrote to a ‘large’ condiments manufacturer in the early ’60s and asked for…
Hugo Becker / August 15, 2011
Others
Regular tires vs. run-flat tires…..what a heated discussion this has been in the past few years and one of the ongoing topics here at BMWBLOG. Clearly after 70 comments left, majority of you favor the…
Horatiu Boeriu / January 23, 2010