News
After announcing surprising gains on the ride-sharing market with their FreeNow service, BMW and Daimler announced earlier this week that they will be reviewing their business model on the car-sharing segment. The two German companies…
Gabriel Nica / December 20, 2019
News
The current transformation of the automotive industry is going to affect both BMW and Daimler. The two German giants announced last year that they will be joining forces to offer alternative means of getting around…
Gabriel Nica / October 1, 2019
News
On April 29, DriveNow, part of the SHARE NOW car-sharing service co-owned by the BMW Group, debuted in the Central and Eastern Europe region, the first city to have this honor being the capital of…
Gabriel Nica / May 3, 2019
News
The collaboration between BMW and Daimler is getting new dimensions as the two German premium car manufacturers expand their business ventures explored together. The two giants announced a while back that they want to create…
Gabriel Nica / February 22, 2019
News
Report: BMW and Daimler set to announce their joint urban mobility venture this week
by Horatiu Boeriu
/ Date: February 19, 2019
BMW i
BMW’s car-sharing service Drive Now is expanding into five new boroughs in London – Westminster, Barnet, Tower Hamlets, Southwark and Brent. The expansion will bring an additional 410 BMW and MINI vehicles. Currently, the DriveNow program…
Horatiu Boeriu / November 5, 2018
News
BMW and Mercedes plan locate the headquarters of their proposed global mobility company in Berlin. The two partners are purposely seeking to establish this innovative mobility services provider outside of their respective Group structures in…
Horatiu Boeriu / September 20, 2018
News
BMW’s DriveNow car-sharing service halted operations in Stockholm after failing to attract enough interest from residents, according to Bloomberg. In a statement, BMW said that the number of customers was lower than expected, while the…
Horatiu Boeriu / July 18, 2018
Interesting
It’s becoming clearer by the day that traditional solutions to the traffic we encounter in big cities no longer work. In order to solve this issue, innovative approaches are needed and they have to come…
Gabriel Nica / March 28, 2018
News
According to Bloomberg, BMW will announce tomorrow at the 2018 New York Auto Show the launch of a car-subscription pilot in Tennessee. The service, called Access by BMW, will be offered by a local BMW…
Horatiu Boeriu / March 27, 2018
News
BMW has been teaming up with Sixt to run what we’ve all grown to know as DriveNow. The mobility company has evolved over the years to serve over one million customers across 13 European countries….
Gabriel Nica / January 29, 2018