Column

Cars: Matters Of The Heart

As cars enter and leave our ownership we are often flooded with a volley of mixed emotions. This is one of those stories. He congratulated me as he shook my hand, then he handed me…

Should BMW Build a Serious Off-Roader?

Should BMW Build a Serious Off-Roader?

It’s a question that’s crossed our minds, and it may have crossed BMW’s board room tables. Should BMW build a serious off-roader? What defines a serious off-roader to begin with? What are the potential benefits…

Can Heritage Hurt The BMW Brand?

Can Heritage Hurt The BMW Brand?

Recently, while as a group the BMWBLOG team was mulling over the design of the 3 Series – *ahem* – 4 Series we found a moment of pause. During the discussion, Chuck Vossler brought up…

Pondering on BMW’s CFRP Past, Present, and Future

What the Vision Future Luxury Concept Tells Us

What the Vision Future Luxury Concept Tells Us

BMW displayed a range topping luxury sedan concept at the recent Beijing auto show. China’s increasing demand for cars – they are now the world’s largest car market – includes a healthy demand for large…

BMW? No Thank You.

A while back I wrote a column and asked the question: “Why BMW?” https://dev-bmwblog.trypl.com/2011/11/28/column-why-bmw/ The response was massive and people from all corners of the world shared their thoughts and feelings as to why BMW…

When will America be ready for diesels?

When will America be ready for diesels?

Yet one more thing for Europeans to ’tisk-tisk’ at Americans over. Diesels. Consumers on the old continent have made their choice – over the last couple of decades they have come to love their torque-y…