During the BMW Annual Press Conference, Chief Executive Officer Oliver Zipse addressed an important question from the media: How is BMW preparing for the upcoming CO2 targets? In the past, Zipse has advocated for a…
Let’s all be honest and admit enthusiasts couldn’t care less about fleet-wide emissions. However, these are extremely important to an automaker that sells cars in the European Union. Should BMW or another company exceed the…
Going green takes a lot more than just flooding the market with electric vehicles while gradually discontinuing cars running on fossil fuels. Yes, EVs have zero emissions, but the manufacturing process is still bad for…
2021 was great for the BMW Group since the core brand along with MINI and Rolls-Royce all enjoyed record sales. Not only that, but the M division had a profitable 12 months during which sales…
BMW continues to focus on cutting down carbon emissions in all aspects of its business. To this end, the Bavarian company started focusing on more than just tailpipe emissions and did so for quite some…
BMW has ambitious plans towards a more sustainable future and the Bavarian company keeps taking measure to make sure that its impact on the environment is as little as possible. This week, the BMW Group…
The world is in trouble and everyone needs to do its part to try and save whatever can still be saved. The climate is changing and some scientists are saying we’re past the point of…
In a rather surprising move, BMW came out with a statement yesterday announcing some really big changes to the way it does business. The German brand was already one of the most eco-friendly car makers…
BMW announced a big change in its long term strategy today, shifting focus to sustainability and resource efficiency moving forward, according to CEO Oliver Zipse. In a statement issued today, the company published its plans…
Thanks to the innovative measures of the Efficient Dynamics package, BMW is already able to fully comply with the stricter European Union requirements regarding CO2 targets for 2020 and 2021. Efficient Dynamics has completely reshaped…
