MINI
While car makers are struggling to make cars every bit as eco-friendly as possible, one better way to save our planet would be to simply buy less. Selling less cars means less are made and,…
Gabriel Nica / April 1, 2021
News
According to Reuters, the ‘FREE NOW’ taxi ride-hailing service run by Daimler and BMW announced on Thursday a corporate restructuring. The new plan brings job cuts, along with a new merger. The “FREE NOW” is…
Horatiu Boeriu / April 17, 2020
News
After announcing surprising gains on the ride-sharing market with their FreeNow service, BMW and Daimler announced earlier this week that they will be reviewing their business model on the car-sharing segment. The two German companies…
Gabriel Nica / December 20, 2019
News
In an interview for the German newspaper Frankfurter Allgemeine Sonntagszeitung, BMW’s newly appointed CEO Oliver Zipse expressed his full openness to attract new partners and collaborators in the mobility services venture. Back in late February…
Adrian Dorofte / October 22, 2019
News
DriveNow Goes Live in Budapest, with BMW and MINI Models
by Gabriel Nica
/ Date: May 3, 2019
BMW i
A car-sharing app from Poland decided to go green this year and managed to order the largest BMW i3 fleet ever assembled for its drivers. 500 BMW i3 cars were delivered in the capitol city…
Gabriel Nica / April 10, 2019
BMW i
BMW’s car-sharing service Drive Now is expanding into five new boroughs in London – Westminster, Barnet, Tower Hamlets, Southwark and Brent. The expansion will bring an additional 410 BMW and MINI vehicles. Currently, the DriveNow program…
Horatiu Boeriu / November 5, 2018
News
BMW and Mercedes plan locate the headquarters of their proposed global mobility company in Berlin. The two partners are purposely seeking to establish this innovative mobility services provider outside of their respective Group structures in…
Horatiu Boeriu / September 20, 2018
News
BMW’s DriveNow car-sharing service halted operations in Stockholm after failing to attract enough interest from residents, according to Bloomberg. In a statement, BMW said that the number of customers was lower than expected, while the…
Horatiu Boeriu / July 18, 2018
News
BMW’s ReachNow car-sharing program will be ending its free-floating service in Brooklyn, due to a large amount of damage to vehicles and high maintenance costs. “Despite great interest and support from the community in Brooklyn,…
Horatiu Boeriu / May 12, 2018
Interesting
Car sharing is regarded by many as the next logical step in the evolution of how we use our mobility solutions. Sharing cars between a number of people definitely seems like a cost-effective solution but…
Gabriel Nica / May 11, 2018