The world is constantly changing and being cost-efficient is a must in any business, especially one where you actually have to build something. BMW is no exception to the rules and in order to cater…
Having celebrated 100 years since its inception in 2016, BMW made sure enthusiasts had plenty of things to talk about over the course of the entire year. The special event was celebrated around the world,…
BMW Group Classic and Grand Hotel Villa d’Este will present a journey through time and different eras of mobility on the shores of Lake Come from 26th to 28th May 2017 as this year’s Concorso…
A lot has been said about what seems to be the one dream all automakers are sharing today, level 5 autonomous driving. A lot might’ve been said but even more has been invested in companies…
In the last few years, the luxury car sales war has been a two-horse battle between Mercedes-Benz and BMW. The two German manufacturers have been trading blows not only in the U.S. but also when it…
Right now, the auto industry is very different from what it was even just a decade ago. Car companies fully admit that they’re making a switch from being auto manufacturers to being technology companies. Electric…
BMW perfectly understands that the traditional ownership model for the automobile is fading fast. Car sharing and ride hailing services, such as Uber and Lyft, are putting a lot of pressure on automotive companies’ sales…
A lot has been said about the potential the M division has to develop a proper supercar. With recent developments, such as the launch of an M Performance 7 Series – even though not a…
BMW has been a supporter of sports for a while, golf being no exception. The BMW Golf Championship held this year with the help of Indiana golf fans and Crooked Stick Golf Club managed to raise…
The competition in the auto industry these days is as fierce as ever. Companies are struggling not only to keep up with the competition but also to keep up with the changing legislation on a…
