This Is BMW’s New Logo: See The Changes Side-By-Side
Side-by-side look at the old and new BMW badges debuting on the 2026 iX3.
BMW logo
BMW Quietly Updates The Roundel Logo It Uses Online
Updated in 2020 with a more transparent appearance, the BMW logo reverts to the old look by featuring the black circle again.
The Evolution of the BMW Logo
The BMW Logo History and Evolution: Here’s a deeper look at what one of the most iconic logos on the planet really means.Â
BMWBLOG Podcast Episode 20: Horatiu joins to talk BMW X5 M and More
In our latest episode of the BMWBLOG Podcast, Horatiu joins to discuss the BMW X5 M, the new BMW Logo and the i4 Concept.
BMW sets record straight on the meaning of its logo
BMW published a full guide to what its logo actually means. It all started with the Rapp Motorenwerke logo in 1917
Unpopular Opinion: I Like BMW i4 Concept’s New Logo
Along with the BMW i4 Concept, the Bavarian brand released a new logo. While most fans are unhappy with it, I actually like the new BMW Logo.
BMW i4 Concept introduces a new logo, no plans to be used on new cars
BMW introduced today a new logo and roundel. But according to BMW, the new logo and badge will not be used on new cars
BMW Gets New Logo and New Brand Identity
The iconic BMW logo roundel gets a new and fresh design. The new logo symbolizes the importance and relevance of the brand for mobility
The Definitive Story Behind the BMW Logo
People have been talking about the meaning of the BMW logo for literally decades. Here is the official BMW story on the origins of the BMW roundel
BMW. Are we saying it right?
What's the right way to pronounce Porsche, Maybach, Audi or BMW? Here is the phonetic way to pronounce those brands
BMW: Upcoming black-and-white roundel logo is more emotional
The identity of BMW’s elite models are echoed in a newly designed logo which combines a black-and-white version of the manufacturer’s roundel.
