One of the biggest hiccups analysts take into account when looking over how electrified cars could develop in the following years is profitability. Since car makers have to spend considerable amounts of money on R&D…
This past November marked a couple of records for BMW in terms of sales. The worldwide sales of BMW Group vehicles went up over the last month but that’s not as important as how they…
Ahead of the Frankfurt Motor Show, where BMW plans to unveil over 10 new models and concepts, a premiere for the Bavarian Group in terms of sheer numbers, the officials held a small press conference…
With the recent focus on dropping petrol and diesel engines altogether in various parts of the world, manufacturers these days have to make sure that they change their course in due time, to avoid hitting…
One of the biggest arguments people use against electric vehicles is the electricity that powers them is obtained using polluting methods. This has been the Achilles heel of the EV market for quite some time…
The Los Angeles Auto Show will be kicking off this November with a full line-up of BMW iPerformance models, as the Bavarian automaker announced today. This marks a new chapter for the brand, one focused…
BMW is clearly offering a lot of its attention to plug-in or pure EV models. At this year’s Paris Auto Show, most of the company’s officials are missing, instead gathering in Munich to reach an…
BMW is hard at work pushing for more eco-friendly cars these days. And while diesel and petrol engines continue to be the bread and butter of the their sales, the plug-in hybrid and electric vehicle…
BMW is trying really hard to market the 2017 BMW 740e iPerformance model. From the launch in the U.S. to the European continent, the peeps over in Munich are investing significantly to make people accustomed…
Starting this summer, the plug-in hybrid models built by BMW will be called iPerformance, a move that is meant to emphasize the fact that technology from the BMW i sub-brand is being used across the…
