Earlier today, BMW has unveiled a new marketing campaign for the launch of its all-new BMW 5 Series and the first-ever BMW i5. Scheduled for October 21, 2023, in Germany, the campaign aims to blendd…
We’ve already seen the new electric BMW 5 Series with a Frozen Pure Grey paint but what about a darker tone? A new walkaround video shows the i5 in Frozen Deep Gray as an M…
We attended last week the international media launch of the new BMW i5 (M60 and eDrive40) and the i7 M70. To learn more about the design of the i5, we interviewed Christopher Weil, Head of…
BMW has had electric vehicles on the market for well over a decade. In that time, they’ve taken obvious and significant steps forward in areas like design, performance, and tech. One of the most important…
As the automotive world geared up for the 2023 IAA, we had the privilege of visiting the iconic BMW Welt in Munich for an exclusive preview of BMW’s latest offerings. Among the stars of the…
BMW is attending this year’s IAA Mobility in Munich not just to show the Vision Neue Klasse as a window into its EV future but also to highlight a new car you can actually buy…
BMW is expanding their range of M Performance Parts to the new BMW 5 Series and BMW i5 all-electric. After being teased at the BMW Welt in Munich, the M Performance Parts now get an…
Typically, BMW showcases their premium vehicles at the BMW Welt in the heart of Munich, and of course, the new BMW i5 M60 is no exception. This high-end version of the new 5 Series is…
It was precisely two months ago when BMW took the wraps off the new 5 Series and now the eighth-generation premium sedan has arrived in Japan. Gone are the days when you’d see a car…
Following its world premiere in the second half of May, the eighth-generation BMW 5 Series has now entered series production. The midsize luxury sedan is assembled in Dingolfing where workers put together all flavors of…
