Interesting
We’ve all seen upcoming products being described with buzzwords like “revolutionary” and “disruptive” that later translate into something much less successful after the public actually gets a chance to experience them. I can remember the…
Tom Moloughney / April 18, 2016
BMW i
BMW introduced the “i” sub-brand in Australia back in November 2014 with low expectations. After all, the Land Down Under isn’t exactly the best place to buy a car with range anxiety and yet, the…
Gabriel Nica / April 12, 2016
News
Chinese Startup Smart Electric Car has hired former BMW i8 project manager – Carsten Breitfeld – as their new CEO. We met Breitfeld on several occasions and spoke at length about the state of the…
Horatiu Boeriu / February 4, 2016
MINI
In the midst of the VW diesel scandal, BMW is accelerating the development of the electric sub-brand. BMW Chief Executive Harald Krüger sees Google, Tesla and Apple as future rivals, compared to traditional brands, like…
Horatiu Boeriu / December 1, 2015
News
BMW To Supply Powertrain Components to Karma Automotive
by Horatiu Boeriu
/ Date: November 12, 2015
BMW i
BMW Group and Nanyang Technological University (NTU Singapore) today launched a new electromobility research programme, involving the all-electric BMW i3 and plug-in hybrid sports car BMW i8 that runs on electricity and petrol. This new…
Horatiu Boeriu / July 1, 2015
BMW i
Having been in BMW’s trial lease e-mobility program for five years, I’ve been able to get to know many of the program managers and engineers working at BMW i in North America. Jose Guerrero, Product…
Tom Moloughney / April 6, 2015
BMW i
The future is coming. With many manufacturers building or considering fully electric sedans, BMW will need to follow suit. While an all-electric sedan has yet to be confirmed, we do know that BMW is planning…
Vanja Kljaic / March 19, 2015
Interesting
Soho House Group (SHG) and BMW i today announced a global partnership across all of SHG’s 12 sites in Europe and North America. As Soho House Group’s global automotive partner, BMW i will provide BMW…
Horatiu Boeriu / October 14, 2014
BMW i
BMW and design and construction firm EIGHT unveil their recharging station for the new BMW i sub-brand. Dubbed Point One S solar, the ultra-modern recharging station is installed at the BMW Welt in Munich. Looking…
Horatiu Boeriu / September 2, 2014
BMW i
BMW i Ventures has announced a strategic investment into Chargemaster Plc, the UK’s leading provider of electric vehicle charging infrastructure. In addition to this investment, Chargemaster and BMW i have entered into a wide ranging…
Horatiu Boeriu / July 25, 2013