Meet the “BMW Genius Everywhere” program
At the end of 2013, BMW will introduce to the market the first electric vehicle to emerge under the BMW i umbrella. BMW’s i3 city car will cater to a new demographic therefore presenting new…
BMW i Store
BMW to price the i8 above 100,000 Euros
When it goes on sale in 2014, the BMW i8 is said to have a base price above 100,000 Euros. The report comes from Bloomberg but it fails to directly attribute the statement to a…
The opening of the world’s first BMW i Store. i3 gets new clothes
To coincide with the opening of the world’s first BMW i Store on London’s Park Lane, the BMW Group will present the BMW i3 Concept with a new interior colour and materials concept. Based on the original…
