BMW Dee

BMWBLOG was fortunate enough to get a bit of an inside scoop with Adrian van Hooydonk at CES this year. In an interview with the BMW Group Head of Design, we went over the new…

Without seeing BMW’s new second-generation E Ink technology, it can be hard to visualize how it works. Just reading that it has 240 different color changing panels, with a 32-color gamut, can be a bit…

At CES 2023, BMW dropped an incredibly interesting concept—the BMW i Vision Dee. For weeks, BMW had been teasing the mysterious i Vision Dee and now we know that it’s both hardware and software and…

I’ve been a harsh critic of recent BMW design. Cars like the BMW 4 Series, M3, M4, and iX have all been cars that I’ve regularly mocked. Not because I take pleasure in mocking BMW…

When BMW first started teasing “Dee,” fans were curious as to whether it was a car or some sort of artificial intelligence system, like Siri or Alexa. As it turns out, it’s both. Dee stands…

[UPDATE] A YouTube embed is now available and has been added lower on the page. We will finally get to discover what Dee is all about later this week when BMW will pull the covers…