News
In business, whenever someone you’re teaming up with is in trouble, the same goes for you. For BMW, it happened a number of times, the most famous such situation coming in the 1970s, when Lamborghini…
Gabriel Nica / August 20, 2020
News
BMW’s plans in China are not slowing down, despite the current setback. This week, at the BMW China Innovation Day event, BMW China boss, Jochen Goller, reconfirmed their future investments in the Chinese market. China…
Gabriel Nica / July 31, 2020
News
Despite the current downturn the automotive industry is experiencing due to the Coronavirus outbreak, manufacturers still have big plans for the future. That includes BMW and its Chinese partner, Brilliance Automotive, who have kicked off…
Gabriel Nica / April 2, 2020
Interesting
Selling cars online is not a new thing but it has been more of a niche offering so far, with few adopters going for it. Most people still prefer to walk into a dealership and…
Gabriel Nica / February 26, 2020
News
Corona virus: BMW extends factory vacation in China
by Horatiu Boeriu
/ Date: January 31, 2020
BMW X7
Last week, ahead of the 2019 Shanghai Auto Show, BMW hosted the market introduction in China of the new BMW X7, one of the most important markets for the Bavarians, and for other premium automakers….
Horatiu Boeriu / April 24, 2019
News
Despite China’s car sales falling for nine months, BMW continues to bet on the Chinese market and its fast growing middle class. At a roundtable with journalists from around the world, Pieter Nota, Board of…
Horatiu Boeriu / April 18, 2019
BMW X2
The Chinese city of Shenyang is home to the BMW Group’s biggest production base outside Germany, with two existing manufacturing plants and an engine plant. Construction work is underway at Plant Tiexi which will double…
Horatiu Boeriu / January 16, 2019
Interesting
At the Consumer Electronics Show 2019 (CES) in Las Vegas, BMW and Chinese tech mammoth Alibaba unveiled a fully and seamlessly integrated intelligent voice assistant for BMW vehicles in China. The voice assistant will be available in-car…
Horatiu Boeriu / January 7, 2019
BMW X3
BMW could move more of its crossover production to China since the tariffs between the United States and China are expected to dent the BMW’s 2018 earnings by 300 million euro, Chief Financial Officer Nicolas Peter…
Horatiu Boeriu / November 8, 2018
3 Series
Chinese real estate developers are getting creative these days. After years of continuous growth, the real estate market in China has started to show signs of slowing down, so developers are looking for a way…
Horatiu Boeriu / September 18, 2018