One of the most important hurdles an automaker is trying to overcome is to lower EV production costs to match the profit margins of a car equipped with a combustion engine. There’s still a long…
While most automakers are in a rush to announce plans about going all-in on EVs, BMW sees things differently. On numerous occasions, Chief Executive Officer Oliver Zipse has said abandoning the internal combustion engine would…
Even though the Bavarians are pressing ahead with electrification, they are not giving up on internal combustion engines. The V12 is going away, but new six- and eight-cylinder gasoline and diesel powertrains are coming. Automobilewoche,…
For the second year in a row, BMW CEO Oliver Zipse has been named the President of the European Automobile Manufacturers’ Association. The new one-year term should prove to be rather busy as drastic measures…
After a slow 2020 caused by the coronavirus pandemic, automakers are facing another major problem this year – the microchip shortage. It has forced many car manufacturers to significantly reduce production due to the missing…
Back in 2014, BMW made big waves by not only releasing the all-electric i3 but also creating an entire subdivision dedicated to EVs. Since then, though, its electric efforts have fizzled out, resulting in quite…
The future of the automotive market can seem bleak for enthusiasts at times. Sports cars seem to be going out of fashion with the vast majority of customers, so automakers are seeing fewer and fewer…
BMW has a new man at its help, CEO Oliver Zipse, and he’s taking control over the Bavarian brand at a very interesting time. Not only is BMW in the midst of a massive, industry-wide…
It’s already been officially announced that BMW exec Oliver Zipse will be replacing Harald Krueger as CEO of the BMW Group. However, prior to that announcement, Zipse actually had some interesting ideas on how to…
