2012 BMW M5

The highly awaited BMW M5 Concept has arrived. The super-sporty luxury sedan made its first appearance on April 1st at the M location in Garching. BMW M’s current but soon to be ex-boss, Dr. Kay…

There is a lot of ‘marketing lingo” in the 7 pages press release of the new BMW M5 Concept, so we decided to extract the useful information in a much cleaner format. As we announced…

Here is the full, unedited raw footage of the recently tested BMW M5 in the Austrian Alps. The static shots in motion footage are accompanied by the commentary from test drivers Frank Lutz and Bernd…

Let’s assume for a second that all of us will buy the next generation BMW M5, money is no object and the toughest choice is to select the right options. One of the first choices…

A new video of the 2012 BMW M5 just appeared on Youtube. The prototype was filmed during a winter testing session in Austria. The M5 prototype is driven by a series of engineers, including engineer…

With so much chatter around the engine found in the new generation BMW M5, we thought it would be appropriate to bring forward a short, ad-hoc video, of the current generation E60 M5 and the…

M-Power continues the M5 teaser marketing campaign with a new episode. This time, the new 2012 BMW M5 goes to Sweden for a session of test driving in winter weather. Furthermore, Dr. Kay Segler explains…

Just moments ago, a new teaser episode from M-Power.com just went live. In a new initiative to create interest and buzz around a new M product, the marketing fellows at BMW are teasing us with…