“Eyes on Gigi”. BMW presents interactive campaign for new BMW M2
To coincide with the market launch on 16 April, BMW released its “digital- first” campaign for the new BMW M2 Coupe. Stars of the campaign “Eyes on Gigi” are the new BMW M2 Coupe and…
To coincide with the market launch on 16 April, BMW released its “digital- first” campaign for the new BMW M2 Coupe. Stars of the campaign “Eyes on Gigi” are the new BMW M2 Coupe and…
The new BMW M2 is the latest compact sports coupe in a long line of legendary road and racing BMWs, such as the 2002 Turbo, E30 M3 and 1M Coupe. Powered by a new, specifically…
Last month, German magazine Sport Auto took the new BMW M2 on the Hockenheim short track for an instrumented test. The car weighing 1572 kilograms with no driver managed to score a lap time of…
The true test for the BMW M2 is not how it compares to its rivals, but its predecessors. We all know that the BMW M2 is going to be fun and fast and probably better…
Ford is one of the few companies that has a longer motorsport history than BMW. In fact, much of BMW’s motorsport history is owed to Ford, as the Bavarians stole some of Ford’s best people…
Story by Andre de Vries I’ve been driving my BMW 1M Coupe for almost 5 years now. It was a fantastic journey. The car is still amazing and I’ve never got bored driving it. It’s…
Earlier this week, BMW has teamed up with young model Gigi Hadid to promote the new BMW M2. At the time, the short teaser has dared us to ‘keep our eyes’ on the model and…
BMW M’s latest creation, the BMW M2, is gaining fans wherever it goes, with no shortage of praise. It’s been called the best BMW M product to debut since the 1 Series M, and that’s…
BMW launches a promotional video for the new M Performance Parts. Available for the new BMW M2, and for the M3 and M4, the M Performance Parts are the latest and greatest designed and engineered…
From market launch this month, the new BMW M2 will be available with a full suite of M Performance Parts specifically designed for the compact sports coupe. To properly showcase the beautiful aero parts, an…