By the end of 2014, BMW plans to have 500 geniuses employed at its 339 U.S. dealerships. The BMW i Genius idea is a play from Apple’s playbook and has proven to be effective around…
According to a report by kfz-betrieb, the BMW i3 aren’t as strong in Germany as they are in the US. After nine months of sales, dealers have sold just half of the vehicles they were told…
BMW i8 is the first production car in the world that was shipped with laser light headlights. We went to Marseille, France, to see the i8 lasers in action and the dark night on the…
At the 2014 LA Auto Show, BMW says it needs to increase the i8 production to meet the high demand worldwide. BMW sales and marketing chief Ian Robertson said the i8 delivery time for a…
Scott Hughes is the first owner of the amazing BMW i8 in South Carolina. Scott shares his experience of owning the new i8 and how he got started in the BMW world. He also owns…
I live in Northern New Jersey and we can get some pretty bad weather in the winter. The temperatures in January an February are routinely in the 20’s (Fahrenheit) and can even dip down below…
How does the tech-fest electric BMW i3 fare against a traditional hot hatch in the form of the Suzuki Swift? AutoExpress UK takes the two cars to the track for a proper battle. Suzuki Swift…
Ahead of the 2015 CES in Las Vegas, New York City hosted the CES Innovation Awards ceremony where 20 product categories announced their winners. This year, in the “Software and Mobile Apps” category, the BMW…
Lexus is at it again with their anti-EV advertising and this time they made a direct attack on the BMW i3. The latest video ad aims to once again point out the advantages of hybrid…
BMWBLOG put our BMW i3 BEV up on a lift and removed its wheels to get a closer look. The i3 was designed from the outset to be an ultra efficient, lightweight electric vehicle, so…
