BMW i

Peder Norby, one of the most electrified customers in the industry, is the first BMW i8 Electronaut Edition owner

Turner Motorsport kicks off their BMW i8 project with a series of visual and body upgrades that aim to create a unique car on the road. First, the car gets a yellow vinyl wrap paired…

Last weekend, a BMW i8 in Crystal White Pearl was involved in a serious crash on the German Autobahn. The accident took place on A72 highway between Chemnitz and Stollberg, as another driver unexpectedly came…

Megacity: A metropolitan area with a total population in excess of ten million people. BMW has all along told us that the i3 was designed for urban transport, a glimpse at the future of personal…

Ludwig Willisch, CEO of BMW of North America, said at the recent 2015 New York Auto Show that the fully electric BMW i3 is proven to be quite popular in California, Texas and South Florida….

Having been in BMW’s trial lease e-mobility program for five years, I’ve been able to get to know many of the program managers and engineers working at BMW i in North America. Jose Guerrero, Product…

Today I saw an interesting picture on Instagram, which prompted some thought about our beloved Bavarian brand. The picture in question was of a BMW E30 M3 next to a BMW i3. Over the E30…

At the 2015 New York Auto Show, Jose Guerrero, BMW i product manager, sat down with us to talk about the i sub-brand and the newly released X5 plug-in hybrid. First topic on the agenda…

At the 2015 New York Auto Show, BMW North America CEO Ludwig Willisch told AutoblogGreen that the company plans to make plug-in hybrids of all its core models. The technology used in the BMW X5…

The Japanese unit of German auto giant BMW on Wednesday started selling its i3 electric models on Amazon.co.jp.