Ed Norton stars in new KITH x BMW campaign
KITH and BMW teamed up once again, to combine fashion and cars and this time it’s going to auction off both. For the collaboration, KITH and BMW configured an exclusive BMW i4, along with a…
Lifestyle
7 Limited BMW i4 M50 by Kith will be sold to customers
The second collaboration between BMW and luxury retailer Kith was unveiled earlier today. Kith’s owner and New York designer Ronnie Fieg has exclusively designed as part of the collaboration between his brand and BMW. The…
KITH Debuts BMW i4 M50 Lineup Through Epic Road Trip
The collaboration between BMW and KITH is stronger than ever and has now expanded to electric vehicles. It follows the M4 Competition x KITH special edition and a full restoration of an M3 E30 belonging…
KITH teases electric car collaboration with BMW
The KITH lifestyle brand continues to tease its upcoming collaboration with BMW. After a successful roll-out in 2020 with the KITH x BMW M4 Competition, the NYC-based brand is now preparing for a new car…
BMW x Adidas releases limited edition Superstar tennis sneakers
50 Years of the BMW M Collection with PUMA Unveiled
BMW didn’t only show off cars at the Goodwood Festival of Speed. It also showed off new clothes. As car enthusiasts, it can be hard to notice new shirts and hats while there are…
A day in the Mountains and Powering Through Snow With Rolls-Royce
Heading up a ski slope with a Rolls-Royce Cullinan is something that we’ve done before. It feels like yesterday when Rolls-Royce invited me Jackson Hole to see how their first-ever luxury crossover takes on the…
Watches & Cars: Swatch X Omega — Is the MoonSwatch Cool or Lame?
Following BMW’s acquisition of ALPINA, many fans felt that BMW would simply turn the famed luxury brand into nothing more than a trim level for normal cars. It’s doubtful that happens but I’m no fortune…
How I fell in love with the BMW brand
It was likely always there, but it was just dormant. I had been an Honda gearhead for as long as I remember, so the love for the BMW brand came a bit later in my…
Why are car enthusiasts often passionate about timepieces?
You’ll find evidence of this connection in the historical culture of automobile collection and racing. For example, most internationally recognized motorsport events are sponsored by awarded timepiece houses. Famous drivers often serve as brand ambassadors…
A Holiday Gift Guide For BMW Drivers and Car Lovers
The Holiday Season is almost here. In America, we’re getting ready for Thanksgiving, a holiday that’s supposed to be about being thankful for what we have as we enjoy great food with friends and family….
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