Behind every luminary car design decision, there’s a guiding principle. Whether it’s the original M3 and the thought of having a road-going motorsport-ready vehicle or something a bit more practical, every great vehicle has a…
It’s always interesting to see what BMW has planned for the future. As their motto seems to inch closer to “the Ultimate Tech Machine” year after year, software becomes increasingly important. And, in BMW’s endless…
In 2022, BMW of North America and Electrify America unveiled a partnership aimed at enhancing the electric vehicle (EV) experience for BMW customers. The partnership introduces a special incentive for buyers of BMW electric models…
Celebrating the 25th anniversary of the BMW Tech Office in Silicon Valley this week, the Bavarians provided a glimpse into their latest battery advancements. In addition to offering a sneak peek into the upcoming next-generation…
BMW offers a wide selection of plug-in hybrids and full electric vehicles these days, but unless you take the time to understand the technical side of things and functional differences between the two types of…
Battery technology is one of the main limiting factors holding electric vehicles from surpassing their fuel-burning counterparts in all areas. The weight and energy density of the battery pack, as well as the potential fire…
As Black Friday approaches, BMW enthusiasts have the perfect opportunity to enhance their BMW toolkit with a range of new products at unbeatable prices. Whether you’re a car care enthusiast or someone looking to improve…
A world-class interior, dynamic (if hefty) driving characteristics, and every driver aid and tech feature you can think of make the 2024 BMW i7 what most shoppers expect it to be. The six-figure luxury electric…
BMW has been developing electric vehicles for over 50 years, and for its most recent fifth-generation eDrive powertrains, the automaker has started using a new and special type of electric motor that has a whole…
BMW didn’t have to make the 2024 BMW iX better. It was already widely considered one of the best values in the SUV EV segment. Yet, somehow, it enters its third model year with even…
