Renault wants to bring color to F1, inspired by BMW’s Art Cars
The Renault Formula One racing team wants to bring bright colors to its F1 cars, drawing inspiration from BMW's Art Cars.
The Renault Formula One racing team wants to bring bright colors to its F1 cars, drawing inspiration from BMW's Art Cars.
Even though BMW is aggressively working on self-driving cars, its executives believe “large-scale” production of those cars remains a ways off.
With the increased focus on technology in this digital age, BMW must shift its business strategies to stay on top of the luxury car segment.
BMW's DCT dual-clutch transmission is an excellent gearbox but has one of the strangest shifters in the business.
Back in 1975, French racing driver, Hervé Poulain, wanted to have an artist paint a canvas on a race car for...
Jochen Neerpasch is the man responsible for BMW's racing prestige during the 70s and the man behind BMW's only supercar - the M1
BMW Group vehicles regularly feature in both large international productions, and smaller, high-quality productions such as “Late Shift”.
Since BMW has now been around for 100 years, we thought it would be a good idea to look back and see how its advertising has changed through the years.
The idea is simple - what if BMW green lights BMW M GmbH to do their own thing with a fresh model developed totally in-house. Here is the BMW M-GT
One of the many features displayed by the Vision Next 100 is a full-size Head-Up Display which extends on the entire windscreen.
BMW Group Classic coordinates all the activities that are related to the company’s history, its name or its three brands, BMW, MINI and Rolls-Royce are all coordinated by BMW Group Classic