BMW presents “Visionary” – a Google Spotlight Story
BMW is using Google Spotlight Stories technology for an innovative way of storytelling, creating a 360° interactive virtual reality brand experience
Interesting
BMW M2’s Top Engineer Owns A ‘Red Mamba’ Land Rover Defender
Land Rover South Africa offered a unique Defender during the period the group was owned by BMW. Here is one owned by BMW M2 engineer Frank Isenberg
BMW and Daimler considering merging DriveNow and Car2Go
BMW perfectly understands that the traditional ownership model for the automobile is fading fast. Car sharing and ride hailing services,...
BMW Sells a Record 7,500 Plug-Ins For November
BMW noted a strong result for plug-in electric car sales in November, delivering some 7,571 BMW i and iPerformance series
Video: Rolls-Royce Teases Yang Fudong Art Project
Yang Fudong's project for Rolls-Royce's Art Programme will be unveiled today and here's a first teaser.
INTERVIEW: Holger Hampf, BMW Head of Customer Experience Design
To learn more about the digital changes at BMW, we sat down with Holger Hampf, Head of Customer Experience Design, who talked to us about digital topics and user interface.
INTERVIEW: BMW 5 Series Head of Product Management Dr. Wolfgang Hacker
At the recent press launch for the new BMW 5 Series in Portugal, we talk to Dr. Wolfgang Hacker, Head of Product Management for the 5 Series.
BMW says electrification and autonomy won’t affect the Ultimate Driving Machine
According to members of BMW, electrification and autonomy will not negatively affect the Ultimate Driving Machine, instead improve it.
Winter is Coming: Here are some winter driving tips
Okay, so it’s that time of year again. Winter is coming and not in the Game of Thrones ice-zombie way....
BMW CEO Harald Krüger talks youth, innovation and our future
Last week, BMW CEO Harald Krüger gave a statement to a crowd at BMW’s new prototype construction facility in Munich. This new...
Audi China Under Pressure From BMW and Mercedes, and its own dealer network
Audi's Chinese operations are under pressure from its own dealer network and the increase sales volume of BMW and Mercedes-Benz
