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BMW Research project: Virtual marketplace of the future

BMW Research project: Virtual marketplace of the future

As smartphone and mobile internet use continues to grow, so does the popularity of location-based services. Apps are now available which allow users to retrieve information anytime, anywhere about offers, services and events in their…

BMW model upgrade measures from the spring of 2014

From the spring of 2014, the pleasure of driving can be experienced in a whole new dimension. BMW is extending its range of engines for the latest additions to the model portfolio and is presenting…

BMW Group posts record sales for 2013

The BMW Group sold more vehicles in 2013 than ever before in the company’s history. A total of 1,963,798 BMW, MINI and Rolls-Royce vehicles were delivered worldwide, an increase of 6.4% from the previous record…

Lexus RC F Coupe to take on the BMW M4 Coupe

Mercedes-Benz is the No. 1 US Luxury Brand For 2013

Mercedes-Benz ended BMW’s two-year reign as the top-selling U.S. luxury vehicle brand and it is crowned as the No. 1 U.S. luxury brand for 2013. The Stuttgart-based automaker posted record sales last year aided by…

BMW Puts a Vehicle on Ice for Sochi Olympics

BMW of North America, the Official Mobility Partner of the United States Olympic Committee (USOC), today announced its U.S. Olympic marketing campaign for the Sochi 2014 Olympic Winter Games which includes a series of Olympic-themed…

BMW recalling....three X3s over instrument panel defect

BMW recalling….three X3s over instrument panel defect

BMW issues one of the smallest recalls we have seen so far. Through the National Highway Traffic Safety Administration, BMW recalls three X3 models manufactured February 11, 2013, through February 27, 2013. “Due to a…

Groundbreaking ceremony for new BMW Group plant in Brazil

Groundbreaking ceremony for new BMW Group plant in Brazil

Today, the BMW Group has hosted an official function to celebrate the groundbreaking for a new plant in Brazil. The event took place at the new plant grounds in Araquari, Santa Catarina with participation of…