Two M4 GT4 EVO Race Cars Delivered At The BMW Welt
It’s been a busy year for the BMW M4 since both the street-legal model and the race car have been updated. 2024 brought us a Life Cycle Impulse for the G82, which also gained a…
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What BMW Can Learn From Jaguar’s Risky Rebranding Strategy
As everyone knows, Jaguar recently underwent a rebrand that aims to position it as an upper-luxury rival to Porsche, Bentley and Aston Martin. The British marque’s volume models, such as the XE sedan, the F-Pace…
BMW Tops Porsche, Mercedes, Tesla in Consumer Reports Surveys
Every year, Consumer Reports (CR) compiles a list of the most-loved and least-loved car brands. The data comes from owner satisfaction ratings, which themselves are gleaned from survey responses from CR members. Rivian is enjoying…
BMW Fills Diesel Cars With Fuel Made From Cooking Oil
There’s more than one way to peel an orange when it comes to reducing CO2 emissions. Even if, hypothetically speaking, sales of new cars with combustion engines are banned starting tomorrow, we’re still faced with…
BMW Skytop Displayed At Five-Star Hotel In Poland
A New Chapter for BMW: Nicolas Peter to Succeed Norbert Reithofer
As we announced a few days ago, BMW Group is preparing for a significant change in leadership at the helm of its Supervisory Board. This week, the Supervisory Board has officially nominated Dr. Nicolas Peter…
BMW Works Driver Bruno Spengler Steps Down
When BMW returned to the Deutsche Tourenwagen Masters in 2012, Bruno Spengler won four races that season, enough to claim the title. He went on to participate in 122 DTM races, winning seven of them…
MINI Gets Into The Holiday Spirit
2024 has been an extremely busy year for MINI. The BMW-owned brand effectively renewed its entire lineup, refreshing existing nameplates and introducing new ones. In addition to the Aceman subcompact crossover, there are now two…
BMW Opens The World’s Biggest Vertical Wind Tunnel
After nearly four decades, BMW is replacing its aeroacoustic wind tunnel in Germany. The new facility, located in Munich at the company’s Research and Innovation Center (FIZ), is massive. It is almost 100 meters (328…
Brilliant but Short-Lived: The Legacy of BMW’s Laser Headlights
When laser headlights debuted, BMW – and many other manufacturers – touted the impressive possibilities. Despite using 30 percent less energy, these lights returned twice the high beam range of (still somewhat advanced for the…
BMW’s Quad-Motor EV Borrows From The M3 And M5
BMW M has been developing electric cars for longer than you might think. No, we’re not talking about M Performance cars. The i4 M50, i5 M60, iX M60, and i7 M70 may all have an…
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