BMW Motorrad, under the new leadership of Markus Flasch, is seriously considering entering the prestigious MotoGP championship. Flasch’s recent statements at the launch of the R 20 Concept at Ville d’Este highlight the brand’s growing…
Markus Flasch is already shaking up things at BMW Motorrad. The former BMW M CEO joined the company last year and he has already axed or delayed a few projects. But a new one was…
The BMW Group isn’t all about cars this weekend at the 2024 Concorso d’Eleganza Villa d’Este. The Skytop, M4 CS, and Cullinan are joined by an equally interesting two-wheeled product. Motorrad is attending the event…
In front of the picturesque Villa d’Este at Lake Como, BMW Motorrad unveiled its latest creation: the BMW R20 concept. This motorcycle highlights top-tier craftsmanship and a sleek, detailed design, featuring the iconic air-oil cooled…
Ask most enthusiasts to name a BMW motorcycle and the answer you’ll likely receive is, “The GS.” And by GS, they’ll likely mean the big-bruiser, dual-sport, world-conquering Boxer-twin (the latest example of which tips the…
At the recent BMW Media Launch for both the all-new F 900 GS and CE 02 in Las Vegas, I had the opportunity to put the CE 02, BMW Motorrad’s latest electric scooter, through its…
BMW Motorrad had a record-breaking 2023 when sales of motorcycles and scooters jumped to 209,257 units during the brand’s centenary year. Demand was up by 3.1% for the BMW Group’s two-wheeled division. What if the…
BMW Motorrad is taking motorcycle technology to the next level with its new Automated Shift Assistant (ASA). This innovative system is designed to make motorcycle riding easier and more comfortable by automating the clutch and…
In the year 2000, BMW Motorrad launched an ambitious project, the C1 scooter, aimed at reshaping urban transportation. Despite the company’s high hopes, the scooter did not catch on commercially. However, the increasing problem of…
The Barcelona weekend marked a significant triumph for BMW Motorrad Motorsport in the 2024 FIM Superbike World Championship’s second event. The team celebrated a notable victory and pole position on Saturday, and Sunday brought more…
