Motorrad
BMW motorcycles are premium, exclusive machines with presence and an ‘own the road’ air about them. This characterization has served to accurately describe the brand throughout the entirety of its history. But in the 1970s,…
Mike DeAmicis / December 17, 2015
Motorrad
BMW Motorrad is recalling the motorcycle helmet model “BMW Sport Helmet”. Owners are asked to hand their helmet in at an authorised BMW Motorrad dealership. Regardless of the age of the helmet, the relevant model…
Mike DeAmicis / November 23, 2015
Motorrad
BMW today unveiled its new R nineT Scrambler. The new Bavarian Scrambler is, however, going to face competition from Ducati’s Scrambler sub-brand and Triumph’s Scrambler as well. If you’re in the market for a Scrambler,…
Mike DeAmicis / November 17, 2015
Motorrad
BMW’s sport adventure machine, the S 1000 XR, will gain a new paint color this upcoming January. With “Racing Red” and “Light White” currently available, the new multi-color paint option is the perfect choice for…
Mike DeAmicis / November 17, 2015
Motorrad
BMW unveils refreshed F 700 GS and F 800 GS
by Mike DeAmicis
/ Date: November 17, 2015
Motorrad
BMW will be unveiling their new Scrambler model tomorrow, but today Ducati has unveiled the newest addition to their Scrambler sub-brand, the Scrambler Sixty2. Though this new model is a Scrambler, its closest competitors are…
Mike DeAmicis / November 16, 2015
Motorrad
BMW released yesterday its newest offering, the G 310 R. The new bike brings BMW prestige and quality to those looking for a smaller displacement motorcycle. Brand enthusiasts should be reassured by BMW Motorrad CEO,…
Mike DeAmicis / November 12, 2015
Motorrad
BMW Motorrad today officially announced its newest model, the G 310 R, which will compete head-to-head with KTM’s 390 Duke. The two Germanic machines, one being German, the other being Austrian, are both built in…
Mike DeAmicis / November 12, 2015
Motorrad
Ducati has recently released a very neat companion application called “Multistrada Link.” The app which functions only with the Multistrada 1200 S, enables you to keep track of your riding performance and much more. Multistrada…
Mike DeAmicis / November 6, 2015
Lifestyle
Demographic studies show that motorcyclists are most often men with about 9 out of every 10 riders being male. For this reason, I looked among premium watch brands with a masculine character when thinking of…
Mike DeAmicis / October 31, 2015
Motorrad
The information consisted merely of a single line from a new press release primarily touting BMW Motorrad’s all time record sales for the ninth time in a row. The sentence said “In addition two further…
Mike DeAmicis / October 10, 2015