Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Rumor: Next BMW 8 Series Gran Coupe could be electric

Rumor: Next BMW 8 Series Gran Coupe could be electric

The next generation BMW 8 Series (codename G77) is rumored to enter the production line in 2026. The third generation 8 Series will continue to use the CLAR rear-wheel drive platform which can accommodate any…

2023 BMW XM Marina Bay Blue shows up public roads

2023 BMW XM Marina Bay Blue shows up public roads

BMW M’s flagship car is slowly starting to make a presence on public roads. The XM has yet to officially enter into production, but several BMW employees, including the former M boss Markus Flasch, get…

BMW USA Sales Increased  3.2% in Q3

BMW USA Sales Increased 3.2% in Q3

BMW of North America today reported Q3 2022 sales results for the BMW and MINI brands in the United States. According to the press release, in the third quarter of 2022, BMW brand sales in…

2023 BMW 3.0 CSL Limited Edition gets ready for launch

2023 BMW 3.0 CSL Limited Edition gets ready for launch

As we’re approaching the end of 2022, BMW M’s 50 Years celebrations are winding down. But the Garching-based motorsport division has one more ace up their sleeves – the BMW 3.0 CSL. In many ways,…

BMW Italy and AC Milan continue their partnership with new cars

BMW built six million cars at Plant Spartanburg

BMW built six million cars at Plant Spartanburg

BMW Plant Spartanburg is celebrating today its six millionth vehicle built in South Carolina. The historic vehicle is a Java Green Metallic BMW X6 M equipped with a 600-horsepower 4.4-liter BMW M TwinPower Turbo V-8…

7 Limited BMW i4 M50 by Kith will be sold to customers

7 Limited BMW i4 M50 by Kith will be sold to customers

The second collaboration between BMW and luxury retailer Kith was unveiled earlier today. Kith’s owner and New York designer Ronnie Fieg has exclusively designed as part of the collaboration between his brand and BMW. The…

BMW XM in Marina Bay Blue spotted in Germany

BMW XM in Marina Bay Blue spotted in Germany

A BMW XM production series in Marina Bay Blue was spotted earlier today in Munich, Germany, courtesy of @daddysauto. The bespoke M power SUV made its online debut this week and it’s scheduled to go…

Future BMW Voice Assistant will use Amazon's Alexa Tech

Future BMW Voice Assistant will use Amazon’s Alexa Tech

BMW is announcing today that a future generation of their Voice Assistant will be powered by Amazon Alexa. This was announced today by Stephan Durach, Senior Vice-President Connected Company and Development Technical Operations BMW Group,…

Real life photos of the BMW XM in Cape York Green

Real life photos of the BMW XM in Cape York Green

The new BMW XM took the Internet by storm yesterday and is certainly one of the most polarizing BMWs ever made. The Munich-based automaker aims to take on a very selective segment where the Lamborghini…

This could be the BMW XM Label Red with 750 horsepower

This could be the BMW XM Label Red with 750 horsepower

Missing from the lengthy press release issued today were images of the future BMW XM Label Red. BMW spoke briefly about the 750 horsepower variant which will arrive in Summer 2023. But some digging on…