Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
Explore the BMW M Performance Parts for the new BMW M2

Explore the BMW M Performance Parts for the new BMW M2

The new BMW M2 (G87) will get a series of M Performance Parts at launch time in April 2023. The race-inspired aftermarket parts were officially unveiled today by BMW M. As expected, the M Performance…

BMW XM - All You Need to Know

BMW XM – All You Need to Know

After seeing the BMW XM behind closed doors back in May at Villa d’Este, it was now time to finally put the power SUV on camera. While in Palm Springs testing the new BMW 7…

BMW Invests 800 million euros at Plant Leipzig for Electric Vehicles

The BMW XM Label Red teased again in Munich

The BMW XM Label Red teased again in Munich

With the “base” BMW XM out of the way, the teasing campaign for the next XM model continues. The BMW XM Label Red was just featured on the @BMWM Instagram account and it gets a…

First look at the 2023 BMW M2 in Alpine White

First look at the 2023 BMW M2 in Alpine White

First real life photos of the 2023 BMW M2 in Alpine White are finally here. Spotted in Mexico, near the San Luis Potosi plant, this G87 M2 also comes standard headlights, regular trim instead of…

More photos of the BMW XM in Cape York Green

More photos of the BMW XM in Cape York Green

It’s been difficult to gauge the fanbase’s reaction to the BMW XM so far. Some seem to like, or at least tolerate, its extroverted design, while other seem to hate it. There doesn’t seem to…

BMW CEO says brand still committed to build hydrogen cars

BMW CEO says brand still committed to build hydrogen cars

BMW is pushing forward with their hydrogen-powered cars, according to BMW CEO Oliver Zipse. In an interview with Bloomberg, Zipse said that the next automotive trend will revolve around hydrogen cars. “After the electric car, which…