Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
BMW M Poaches Raffaele Marciello from Mercedes-AMG

BMW M Poaches Raffaele Marciello from Mercedes-AMG

BMW M Motorsport has announced that Raffaele Marciello will join the team as a factory driver starting from the 2024 season. The 28-year-old Italian is one of the most successful GT drivers in the world,…

This is the 2024 BMW R 12 nineT and R 12

This is the 2024 BMW R 12 nineT and R 12

In the heart of BMW Motorrad’s legacy, where tradition meets innovation, a new chapter unfolds with the introduction of the 2024 R 12 nineT and R 12 Classic Roadster and Cruiser. These machines are born…

BMW Is Headed To Super Bowl 2024

BMW Is Headed To Super Bowl 2024

According to AdAge, BMW is set to return to the Super Bowl in 2024 with a 60-second spot in the first half, marking its second consecutive appearance in the big game. The luxury automaker will…

Black Friday 2023: Essential Upgrades for Your BMW

Chris Harris Praises The New BMW M2 (2023)

Chris Harris Praises The New BMW M2 (2023)

Earlier today, the new 2023 BMW M2 got the validation it truly deservers. Renowned car journalist Chris Harris just published his video review of the G87 BM M2. It’s no secret that Harris has been…

MINI Cooper (J01): A Look At The John Cooper Works Trim

MINI Cooper (J01): A Look At The John Cooper Works Trim

Featuring a distinctive Chili Red roof and a striking rear wing, the debut of the new MINI Cooper S (J01) with the John Cooper Works package in Bulgaria is nothing short of attention-grabbing. This electric…