Horatiu Boeriu

Horatiu Boeriu is an entrepreneur, journalist and the founder of www.bmwblog.com. He currently manages the day-to-day activities at BMWBLOG, including editorial, content strategy, content creation, advertising sales, partnerships and product management. Horatiu majored in 2005 with a Bachelor of Science (Computer Science degree) from University of Illinois at Chicago where he cultivated a passion for digital products, product management, engineering and startups. Horatiu also worked for 6 years as a management consultant for Ernst & Young. He focused on Media & Entertainment Advisory and Consumer Internet / Digital Media creating Digital strategies and Digital transformations for Fortune 500 companies. Horatiu’s passion for BMW cars led to the launch of BMWBLOG in late 2000, an online car magazine focusing on a single car brand. In 2021, Horatiu also founded EVGLOBE.com, an online magazine covering news and reviews of electric vehicles. Over the years, Horatiu has owned several BMWs, from an E30 318i and E46 325i, to an E90 335i, X3, 1M and i3.
2025 CLAR: BMW CEO announces new cluster architecture

2025 CLAR: BMW CEO announces new cluster architecture

The term cluster architecture and its abbreviation CLAR have been a keyword in BMW’s language over the years. The highly flexible architecture has taken the place of classic car platforms and therefore can be used…

The 2021 ALPINA XB7 goes to the race track dressed in the Ametrin Metallic color

Our video review of the 2021 BMW X3 xDrive30e

Our video review of the 2021 BMW X3 xDrive30e

Our own Chuck Vossler has recently purchased what he believes to be the best BMW X3 model to-date. The 2021 BMW X3 xDrive30e launched in the U.S. a few months ago, as the only plug-in…

Top BMW iNEXT / iX model will likely cost over $100,000

Top BMW iNEXT / iX model will likely cost over $100,000

The upcoming iNEXT / iX is the pillar of the electric future at BMW. The fully-electric SUV made its debut as a concept in 2019 and next year, it’s finally ready for its market introduction….

First look at the 2021 BMW M3 in Frozen Orange

First look at the 2021 BMW M3 in Frozen Orange

From the UK, we bring you the first real life photos of the new 2021 BMW M3 Competition painted in Frozen Orange. The color seems to be same as the one featured on the BMW…