BMW in partnership with UK menswear retailer MR Porter has developed a limited edition of the BMW i3 electric vehicle. This is the first automotive partnership for the online men’s retailer as it focuses on expanding its men’s range.
MR PORTER has decided to give the i3 its very own spin as part of this collaboration starting with an exclusive exterior color – Tuxedo Blue. The rich, dark blue adds a premium look to the i3 which is currently offered standard in Capparis White, Ionic Silver, Solar Orange, Fluid Black, Platinum Silver and Mineral Grey. The design teams from Mr Porter and BMW i also created a Capparis White accent running along the chassis of the car, while the interior was designed in a dark oak wood in a range of tones and grains. Floor mats feature white stitching details and Dalbergia brown piping.
The wood-dressed dashboard features a “Mr Porter” engraving. Another “Mr Porter” badge can be found on the front fenders.
The BMW i3 also comes with a Mr Porter essentials travel kit, which includes a BMW leather holdall bag and a Leica C camera. In addition, the car will be stocked with exclusive items including a Lock & Co. bowler hat, Cutler and Gross sunglasses, a black-and-white London Undercover umbrella and a bespoke edition of Phaidon City Guide Books.
The retail price is 39,000 pounds or $56,365. The BMW i3 cars will be available for purchase in the UK exclusively on mrporter.com on Feb. 18.
