The BMW Zagato Coupe made its public debut at the annual Concorso d’Eleganza Villa d’Este 2012. Each year Villa d’Este near lake Como, Italy is home to the Concorso d’Eleganza Villa d’Este, an event that combines the automobile history with the future of exclusive sport cars and concepts.
A tradition in the past year is for BMW to reveal a new, emotional concept at the glamorous event and this year makes no exception. Milanese coachbuilder Zagato teamed up with BMW to create the Zagato Coupe, a one-off model that is product of many hours of skilled hand-craftsmanship and breathes new life into the tradition of coachbuilding. At Lake Como, BMW’s Chief Designer Adrian Van Hooydonk was accompanied by Andrea Zagato and Zagato chief designer Norihiko Harada to introduce their joint creation.