The 2012 Geneva Auto Show marks the premiere of a range of Original BMW Accessories developed to customize and enhance the look and feel of the new 3 Series Sedan. Exterior offerings range from unique 20 inch wheels to a fitted indoor/outdoor car cover.
The new 3 Series Sedan interior can be customized in keeping with the new Sport, Modern or Luxury Lines with items such as high quality all weather floor mats, color matched emergency brake handle, key fobs, rear storage and backrest bags. For longer trips a lockable roof box, or a snowboard holder is also available. Original BMW Accessories can be purchased through any authorized BMW center.
The Geneva show also marks the premiere of new accessory division for BMW vehicles: BMW M Performance Parts. BMW M Performance Parts are designed in close collaboration with BMW M GmbH and include powertrain, suspension, aerodynamics and cockpit components that provide a tangible increase in driving dynamics by enhancing engine power, reducing weight and optimizing aerodynamic properties.
The initial BMW M Performance products have been specially developed for the BMW 5 Series Sedan, the new BMW 3 Series Sedan and the new 1 Series (5-door model). The products include black kidney grills, M Performance exhaust systems, carbon fiber front splitters and an M Performance steering. The BMW M Performance Parts will roll out in the USA beginning this summer. BMW M Performance Parts may be purchased and installed through authorized BMW Centers.
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Driving pleasure made to measure, inspired by motor racing: the new BMW M Performance accessory program.
The newly structured program in the BMW M Performance product area enables selective customisation with a clear focus on a particularly intensive driving experience. As of spring 2012, BMW M Performance products specially developed for the BMW 5 Series Sedan, the new BMW 3 Series Sedan and the new BMW 1 Series are available as part of the Original BMW Accessories range. The retrofit components designed in close collaboration with BMW M GmbH in the areas of powertrain, suspension, aerodynamics and cockpit provide a tangible increase in driving dynamics by enhancing engine power, reducing weight and optimising aerodynamic properties. What is more, they add a striking touch of sporty style in the appearance and interior styling of each vehicle.
At the 2012 International Motor Show, the diversity and harmoniously coordinated qualities of the BMW M Performance accessories program will be demonstrated in the new BMW 125i. The equipment features of the most powerful petrol engine variant of the compact model include a BMW M Performance aerodynamic package, 19-inch BMW M Performance light alloy wheels, a BMW M Performance brake system and BMW M Performance Top Stripes. Additional accentuations are provided by a rear spoiler, rear fins, carbon exterior mirror caps and radiator grille in high-gloss black, also from the BMW M Performance accessories program. In the interior, the BMW M Performance steering wheel with Race Display, interior strips in Alcantara/carbon, BMW M Performance stainless steel pedals and the gearshift lever knob and handbrake handle with Alcantara gaiter make for a distinctly sporty atmosphere.
Like the BMW M Performance products already available for the high-performance sports cars BMW M3, BMW 1 Series M Coupe, BMW X5 M and BMW X6 M, the program developed for the models of the BMW 5 Series, BMW 3 Series and BMW 1 Series ensure an authentic transfer of M specific motor racing technology to everyday driving. The BMW M Performance accessory products reflect the excellent standards of the BMW Group in terms of design, quality and safety. They are subject to the comprehensive BMW warranty terms. And retrofitting these items has no impact whatsoever on the warranty terms as applicable to the vehicle in question. Sales and installation are taken care of by the BMW and BMW M dealer network, BMW subsidiaries and BMW Service authorised workshops.
Optimised aerodynamic properties, powerfully expressive design.
With the BMW M Performance accessory products in the area of aerodynamics, not only is air conduction effectively optimised but also the dynamic charisma of the respective vehicle. These products can be installed in vehicles fitted with the M Sports package optionally available ex works or a retrofitted M aerodynamic package. This lends even greater individual emphasis to the dynamic character of a vehicle which already has a sporty design. Selected BMW M Performance accessory products will be available for the new BMW 1 Series and the BMW 5 Series Sedan from March 2012. The BMW M Performance accessory products will be available for the BMW 3 Series Sedan at approximately the same time as the M Sports package becomes available for this model.
The product portfolio includes aerodynamic components for the front section, diffuser inserts for the rear apron and side sill foliations with M Performance inscription. In addition, the dynamics of the side air ducting is given further emphasis by the use of the BMW M Performance side sill attachments on the new BMW 1 Series and the new BMW 3 Series Sedan. BMW M Performance rear and roof edge spoilers, rear fins, black radiator grille and Top Stripes are also offered in model-specific design. Other products derived from motor racing include BMW M Performance exterior mirror caps in carbon finish and a carbon rear spoiler: these are also available for the new BMW 3 Series and the BMW 5 Series Sedan.
A tangible increase in dynamic performance: BMW M Performance accessory products in the area of suspension.
A definite bonus in terms of agility and precision in drivability is provided by the BMW M Performance accessory products in the area of suspension. A BMW M Performance suspension with distinctively sporty settings and a particularly large-scale yet weight-optimised BMW M Performance brake system are available for the new BMW 1 Series and the new BMW 3 Series Sedan. The brake system, featuring aluminium fixed calipers at both front and rear, guarantees a constantly high level of deceleration even under high thermal stress. Its perforated, inner-vented sports brake discs measure 370 x 30 millimetres at the front (diameter x thickness) and 345 x 24 millimetres at the rear. The brake calipers are fitted with four and two pistons each at the front and rear respectively and can be recognised by the four-colour M logo.
The BMW M Performance accessory range also includes exclusive light alloy wheels specifically designed for each model. 20-inch M light alloy wheels in V-spoke design are available for the BMW 5 Series Sedan: these are offered in the colour Liquid Black or in the bi-colour finish characteristic of BMW M Performance and can be used with mixed tyres. The M light alloy wheels in double spoke design developed for the new BMW 3 Series Sedan and for the new BMW 1 Series likewise have a striking bi-colour appearance. The weight-optimised forged wheels effectively contribute to the reduction of unsprung masses, thereby enhancing the agility and steering response of the vehicle. They are available in the 19-inch size for the BMW 1 Series and as 20-inch wheels for the BMW 3 Series Sedan, both with mixed tyres.
Pulling power enhanced, efficiency preserved: BMW M Performance Power Kit.
Based on first-hand expertise, the BMW M Performance Power Kit for the 4-cylinder diesel engine with BMW TwinPower Turbo Technology paves the way to an extra portion of driving pleasure drawing on top-class technology and a contemporary philosophy. In selected 4-cylinder diesel models of the BMW 5 Series Sedan and the BMW 5 Series Touring, the new BMW 3 Series Sedan and the new BMW 1 Series, this offer perceptibly increases engine power and torque without affecting these vehicles’ low levels of fuel consumption and exhaust emissions based on the EU test cycle. The BMW M Performance Power Kit is available for the BMW 520d, the new BMW 320d Sedan and the new BMW 120d. It comprises software and hardware components which are perfectly dovetailed and specially developed for the 2.0-litre 4-cylinder diesel with all-aluminium crankcase, common rail direct injection and turbocharger. Selective modifications in the area of engine control impact positively on power delivery. A larger charge air cooler enables adaptation to changed thermal conditions. In this way, the peak output of the 4-cylinder diesel engine is raised from 135 kW/184 bhp to 147 kW/200 bhp. Maximum torque, available from just 1,750 rpm, is increased to 420 Nm. The most important outcome of this increase in power is an optimisation of acceleration figures in all models. This is something the driver can clearly feel, including an increase in acceleration to 100 km/h of up to 1.0 seconds. However, this enhanced driving pleasure has no effect whatsoever on the exemplary fuel consumption and CO2 emission figures of the respective models in the EU test cycle. What is more, the high quality standard of the BMW M Performance Power Kit guarantees unlimited reliability of the engine, so the warranty terms for vehicles in which it is installed remain valid as before.
At a later stage the range will be extended to include a BMW M Performance Power Kit for petrol engines. As early as spring 2012, the first petrol engine models will be able to be fitted with an BMW M Performance silencer system. Without impairing the long-distance comfort of the vehicle in question, this system gives the engine acoustics a discreet but audibly sporty touch. The reduction of exhaust counterpressure also results in improved response characteristics. The BMW M Performance silencer system is available for the 6-cylinder models BMW 640i, BMW 535i and BMW 335i, as well as for the BMW 125i, which is new to the portfolio. Both an acoustic and a visual accentuation is added to the most powerful petrol engine variant of the new BMW 1 Series. The BMW M Performance silencer system comprises a twin tailpipe as is typical of 6-cylinder models.
Retrofit of the BMW M Performance Power Kit is now visible from the outside due to an M Performance inscription sticker on the rear section of the side sill. This additional labelling does not apply in conjunction with a BMW M Performance aerodynamic package.
High-quality materials, innovative technology, characteristic design: cockpit in sports car style.
Owners of a BMW 5 Series Sedan, a new BMW 3 Series Sedan or a new BMW 1 Series will also be able to selectively customise the interior of their vehicle with BMW M Performance accessory products as of spring 2012, allowing especially intensive enjoyment of the driving experience typical of the brand. For example, the BMW M Performance sports steering wheel is available for the current models of these series. It has a rim which is flattened at the bottom, a carbon trim element and a central marking in red leather at the 12 o’clock position, while its Alcantara covering provides an excellent grip and pleasant haptics in all temperatures. The version of the steering wheel designed for the BMW 5 Series Sedan also features an “M Performance” model inscription on the trim element.
A BMW M Performance sports steering wheel including Race Display will also be available for the new BMW 3 Series Sedan and the new BMW 1 Series from autumn 2012. An OLED display is integrated in the upper section of the steering wheel rim showing a range of technical data such as oil and cooling water temperature as well as the shift point indicator. A number of different display modes can also be activated using the steering wheel’s multifunction buttons. In the EfficientDynamics mode, information is provided on optimised fuel efficiency. The Sports mode enables the use of a stopwatch function as well as display of transverse acceleration rates. In the Race mode, time can be measured to the nearest hundredth of a second and there is also a memory function.
For further enhancement of the driver workspace in the style of a sports car, there are BMW M Performance stainless steel pedals, the BMW M Performance driver footrest, interior strips in Alcantara and carbon and a carbon handbrake handle with Alcantara gaiter. Depending on the configuration of the vehicle, the gearshift lever or gear selector switch is also available in carbon. In the products developed for the new BMW 3 Series Sedan and the new BMW 1 Series, an open-pore carbon is used for the first time which creates a harmonious, discreet overall impression due to its matt structure combined with the Alcantara surfaces. Selected products are also labelled with the “M Performance” inscription or the M logo so as to emphasise their sporty styling.
Both in terms of style and function, all BMW M Performance products are specifically geared towards further enhanced driving dynamics as well as adding a touch of sporty flair to the outward appearance and interior character of the respective vehicle. All components of the BMW M Performance accessory program are available individually. This allows drivers to add clear sporty accentuations in the areas which are particularly important to them personally. Thanks to their precisely harmonised qualities, Performance accessory products can also be combined to create an integrated package for increased dynamic performance and driving pleasure.
