BMW releases a new video showcasing their Performance Parts. Last year, BMW aggressively started to promote their BMW Performance offerings and the video campaign began with 1 Series and 3 Series vehicles.
Also starting last year, in the U.S., marketing people and BMW Performance representatives were sitting down with BMW dealerships to discuss to a further extend the offerings from the performance program. From a new electronic steering wheel, to performance stripes and carbon fiber spoiler, the range of BMW Performance Parts is only getting better.
The first BMW Performance catalog was launched three years ago at the Geneva Motor Show, followed a year later by new Performance Parts for the 335i.
A partial list of other BMW Performance Parts includes:
- Performance Air Intake
- Cross-Drilled Rotors
- Performance Control Arm
- Performance Suspension
- Performance Engine Package
- Performance Differential
- Shift boot
- Performance Shift Knob
- Performance Strut Brace
For more details visit www.bmw.com/performance
